Surfing the internet on mobile phones surging in popularity
Thursday, February 25th, 2010According to internetworldstats.com, latest world internet usage data shows that out of a total world population of approximately 6.7 billion, there are about 1.7 billion internet users worldwide. For the US alone, ~250 million out of more than 300 million Americans (or 74% of the population) use the internet. However, the majority of those who surf the internet (or surf the web; although technically different, the web and the internet are sometimes loosely used interchangeably) have done so thru their desktops or laptops as the potential of regular internet use
over mobile phones remains to be fully utilized.
Fortunately, most of the available mobile phones and so-called smart phones now have built-in browsers as wireless providers aim to go beyond just voice service. Also, some of the leading wireless and internet companies in tandem with the Worldwide Web Consortium are in the process of working on website development guidelines designed to make it easier to surf the web on mobile phones or cell phones. Some of the salient points include guidance on appropriate use of large graphics or popups (that could clutter the mobile phone screens) and of cookies (which store information on the viewer’s device) and placement of content at the top of the cell phone screen in order to avoid scrolling thru multiple navigation links.
Social networking media, such as the micro-blogging site Twitter, have contributed to the growth in the number of consumers who use their cell phone or mobile phone to access the information superhighway that is the web. As more advances are made in internet technology, the popularity of using cell phones to surf the web is on the rise. And hopefully, the benefits in terms of convenience and getting the right information in a timely manner or via some other innovative applications will lead to a better world.


